LENS.ADTM is a scalable interactive ad product

converging both trends in media and user behavior.

LENS.ADTM is a scalable interactive ad product converging both trends in media and user behavior.

Lens.ad enables transactable videos that give viewers opportunities to learn more, get an immersive AR preview or instantly purchase from any video in real time by simply scanning it.

With phones in hand, we create a moment of instant impact by creating a direct tie between video and user engagement. We enable video-triggered transactions that deliver measurable user data and qualified leads for the marketer.

Accessible via web browser or integrated in app
Targeted ads with engagement content optimized for conversion
Capture user data and play back targeted ads based on user profiles

INTERACTION PORTFOLIO

Learn more
Forward to website

One-click purchase
(Apple Pay / Google Pay)

Immersive product experience
Augmented Reality

Promotions
Coupons

AR Home Shopping

Learn more about how LG U+ as one of the top telco carriers from South Korea is diversifying revenue streams by making Home Shopping TV transactable.

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WE ARE EYECANDYLAB

eyecandylab is the Transact Video Company. We deliver seamless user engagement on streaming platforms and linear broadcast with measurable results. Prompted video scans allow instant interactions with ads – Learn more, promotions, immersive experiences or ‘one-click’ buying – instantly collapsing the awareness and purchase funnel.

WHY WORK WITH US?

eyecandylab has a global footprint of creating interactive video experiences to increase viewer retention and engagement. Transact video is a proven technology that has already been commercially launched with LG U+ in South Korea. Our seamless commerce solution has been applied to the top four live broadcasted home shopping channels, representing 80% of the South Korean home shopping market.

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