LENS.ADTM is a scalable interactive ad product
converging both trends in media and user behavior.
LENS.ADTM is a scalable interactive ad product converging both trends in media and user behavior.
Lens.ad enables transactable videos that give viewers opportunities to learn more, get an immersive AR preview or instantly purchase from any video in real time by simply scanning it.
With phones in hand, we create a moment of instant impact by creating a direct tie between video and user engagement. We enable video-triggered transactions that deliver measurable user data and qualified leads for the marketer.
- Accessible via web browser or integrated in app
- Targeted ads with engagement content optimized for conversion
- Capture user data and play back targeted ads based on user profiles
INTERACTION PORTFOLIO
Learn more
Forward to website
One-click purchase
(Apple Pay / Google Pay)
Sign-up forms
Newsletter
Social media sign-in
Immersive product experience
Augmented Reality
Promotions
Coupons
WE ARE EYECANDYLAB
eyecandylab is the Transact Video Company. We deliver seamless user engagement on streaming platforms and linear broadcast with measurable results. Prompted video scans allow instant interactions with ads – Learn more, promotions, immersive experiences or ‘one-click’ buying – instantly collapsing the awareness and purchase funnel.
WHY WORK WITH US?
eyecandylab has a global footprint of creating interactive video experiences to increase viewer retention and engagement. Transact video is a proven technology that has already been commercially launched with LG U+ in South Korea. Our seamless commerce solution has been applied to the top four live broadcasted home shopping channels, representing 80% of the South Korean home shopping market.